Chris Morse is Product Manager at Honeywell Process Solutions and is qualified as a Chartered Engineer. He has 25 years of experience at a number of suppliers in the process automation industry. This started with project execution in the Pharmaceutical and Specialty Chemicals markets specialising in batch processes with some experience in continuous processes. More recently he has held roles in marketing and currently has responsibility for batch products within Honeywell Process Solutions. He gained experience on a number of different automation platforms. He is aware of the complexity of issues in the definition, implementation and lifecycle management of an automation system and their impact on end user business results. He understands the need for automation solutions which provide production flexibility with an acceptable level of effort to maintain them in a qualified environment.